Chester Zoo ••• Endless Adventures
TV / OOH / Digital / Social / Radio
For our most recent Chester Zoo campaign we created a never-ending ad to launch summer 2025. The film takes you on a continuous journey around the zoo, taking in all the major sights as you go and is designed to be viewed on loop on social channels as well as appearing as a 30 second edit on TV and VOD. We used Gaussian Splat technology (yep, we’d never heard of it before either) which cleverly scans environments to create near perfect digital twins of anywhere in the zoo. We captured footage of each location, and fed it through software that essentially paints a 3D world based on the footage provided, giving us an amazing sandbox to play in. This is the sort of work we love to do, experimenting with new tech to create content for our clients that hasn’t beens seen before…